London Metropolitan University

Course Introduction

**Why study this course**

Our Beauty Marketing and Journalism (including foundation year) BA (Hons) is designed to provide you with academic skills to begin an undergraduate degree – ideal if you can’t meet the entry requirements for our standard three-year course.

Beauty is a growing industry and shoppers are being more savvy with the products they’re buying, seeking information from bloggers, magazines and social media influencers. This course will introduce you to this fast-paced industry and provide you with the expertise to become a valuable asset for employers in the sector.

**More about this course**

Our Beauty Marketing and Journalism (including foundation year) bachelor’s course will introduce you to digital media, film, journalism, communications and traditional media, while providing you with academic skills in the foundation year. The subsequent three years will focus on journalism and marketing in the beauty industry.

Your foundation year curriculum and classes will be shared with students on other foundation year courses in the field of journalism, media, communications and film. This will be the perfect opportunity to meet students beyond your course and exchange ideas about the topics you study.

During this foundation year you’ll work on improving your academic skills, including essay writing, research and critical thinking skills. This will ensure that you are ready and confident to begin more in-depth study at undergraduate level.

Following the foundation year you’ll join students on the three-year course and study the same content and modules. If you’d like to learn more about the content you’ll study during this years visit our Beauty Marketing and Journalism BA (Hons). You’ll also graduate with the same award and title as students on the standard three-year course.

If, at the end of your foundation year, you’d like to change your specialism, there will be some flexibility to allow you to do this.

Course Modules

Example Year 0 modules include:

Introduction to Media and Communications

Introduction to Film, TV and Broadcast Media

Foundations of Digital Media

Introduction to Journalism and Writing for Media

Example Year 1 modules include:

Principles and Practice in Marketing

Fashion History and Concepts

Journalism: History and Ideas

Practical Journalism

Example Year 2 modules include:

Media Law and Ethics; Public Administration

Newsroom Production

Fashion Branding and Journalism

Journalism Work Placement

Styling and Journalism

Beauty Through the Ages: a Critical History of Beauty

Example Year 3 modules include:

Creating Packages

Broadcast Journalism

Journalism Project

Fashion Project

Science, Technology, Environment and Health Journalism

Fashion Writing and Reporting

Global Fashion Strategy

Psychology in the Beauty Industry

Start Date:


Duration & Attendance Qualification Tuition fees Fee type
4 years
Full Time
Bachelor of Arts (with Honours) - BA (Hons) £9,250 Home Fees
4 years
Full Time
Bachelor of Arts (with Honours) - BA (Hons) £9,250 European Fees
6 years
Part Time
Bachelor of Arts (with Honours) - BA (Hons) £2,310 Home Fees
6 years
Part Time
Bachelor of Arts (with Honours) - BA (Hons) £2,310 European Fees