King's College London

Course Introduction


This course looks at the creation, management, curation and repurposing of digital media and digital assets.

As the digital aspects of content industries, the cultural heritage sector and the private sector are reaching maturity, career opportunities have mushroomed worldwide for professionals, who are familiar with digital media and have the skills to manage digital content throughout its lifecycle.


Our Digital Asset & Media Management MA takes a comparative and interdisciplinary approach, allowing you to explore and critically assess competing theories and practices from across new media digital management, archival, and information science. This will provide you with a well-rounded understanding of the requirements across many domains. In recent years there has been an explosion in the volume, complexity and range of digital content in a variety of media. This has been called the big data revolution and is closely connected to the increasing interest in the digital economy as an engine of growth.

There are very few institutions of any size that do not create and depend on the management, reuse and curation of digital media and information. Government, the public sector, Higher Education, cultural and creative industries and business all make and use these assets every day. This makes the skills we will give you increasingly attractive to employers. As well as developing the practical skills you need to manage digital media assets, you will also develop your critical and reflective capacities and increase your understanding of the interdependence between digital processes, technology, society and curatorial practice. This will enable you to enter into a technologically complex and fast-moving digital world of work.

Reasons you should consider the Digital Asset & Media Management MA include:

Broadcast and publishing industries are increasingly using digital media in new ways, on new technological platforms such as tablets and mobile.

Archives and libraries are increasingly depending on digital materials and cultural heritage organisations are digitizing and making digital materials relating to our history and culture more available.

Businesses rely on digital media and content to develop, run and manage their future prosperity.

Research managers and data scientists work with large volumes of digital data, running experiments, simulations and visualisations.

Employers are looking for skilled professionals with knowledge and expertise in managing their valuable digital media assets.

Career prospects

There is an increasing demand for professionals with digital asset and media management expertise. Our MA responds to this demand for digitally literate professionals to work in the educational and heritage institutions as well as the publishing, broadcast, and creative content industries. The skills and knowledge that you will develop over the course of our MA will make you valuable to all institutions concerned with the effective management of their information and media assets, for example, museums and galleries, archives, media organisations, publishing houses, government and industry and healthcare and law firms.

Start Date:


Duration & Attendance Qualification Tuition fees Fee type
1 year
Full Time
MA - Master of Arts £9,990 Home Fees
1 year
Full Time
MA - Master of Arts £9,990 European Fees
1 year
Full Time
MA - Master of Arts £23,940 Overseas Fees
2 years
Part Time
MA - Master of Arts £4,995 Home Fees
2 years
Part Time
MA - Master of Arts £4,995 European Fees
2 years
Part Time
MA - Master of Arts £11,970 Overseas Fees

Qualifications required:

  • Domestic entry requirements: Bachelors degree with 2:1 honours valid in any discipline and/or substantial work experience involving the management, use or creation of digital media and resources. In order to meet the academic entry requirements for this programme you should have a minimum 2:1 undergraduate degree with a final mark of at least 60% or above in the UK marking scheme. If you are still studying you should be achieving an average of at least 60% or above in the UK marking scheme.
  • International entry requirements: Students can demonstrate their English Language Proficiency with the following tests and grades: IELTS (Academic): 7.0 overall with a minimum of 6.5 in reading & writing and 6.0 in listening & speaking; TOEFL iBT: 100 overall with a minimum of 25 in writing, 23 in reading and 20 in each of the other skills; Cambridge Advanced Certificate (CAE): 185 overall; minimum 176 in reading & writing and 169 in listening & speaking; Cambridge Certificate of Proficiency in English (CPE): 185 overall; minimum 176 in reading & writing and 169 in listening & speaking; Pearson Test of English (Academic): 69 overall, with a minimum of 62 in reading & writing and 59 in listening & speaking. The tests listed above are valid if they have been taken within the past two years.
  • IELTS score: 7
  • TOEFL score: 100