City, University of London

Course Introduction

Cass Business School is launching a flexible portfolio of business management degrees in 2018. Our undergraduate programmes are constantly evolving to meet the needs of an ever'changing business world. As an institution specialising in undergraduate business degrees, many of our academics and lecturers have worked in industry and continue to consult for corporate organisations, so you benefit from their first'hand knowledge and business experience. Students can choose from one of five degrees within the business management portfolio: BSc Business Management; BSc Business with Finance; BSc Business with Marketing; BSc Business Management, Digital Innovation and Entrepreneurship; BSc International Business. We have designed the degrees to suit the fast'changing business environment in which you can expect to work once you graduate and to offer a range of pathways so that you can choose a degree which matches your interests and aspirations. At any time during the first one and a half years of the degree, you can switch to a different course wihin the portfolio, subject to the availability of places. Some restrictions may apply if you are spending the second year on a study abroad scheme. A key part of this degree is the opportunity to gain professional work experience or a period of study abroad.

Course Modules

Core modules, common to all the business management degrees, provide a solid grounding in the principles and practice of all fundamental aspects of business management. These include: Introduction to Management; Fundamentals of Marketing; Technology and Innovation Management; Introduction to Finance; Introduction to Entrepreneurship; Human Resources Management; Business in Society.

You will supplement the introductory knowledge of business management with detailed exploration of the workings of digital business. You will also, as a specialist subject, look at the process of new venture creation and consider how digital ventures can be proposed, funded and developed.

You also have the option to choose from a wide range of elective modules covering business management as a whole in years two and three to strengthen your knowledge and skills and to introduce you to the most recent trends and issues in their theory and practice. Third year electives cover a range of topics and are not restricted to the specialist areas represented by the individual degree pathways.

In year three, you are expected to include a digital or entrepreneurial element in your final'year project. This offers considerable scope to pursue areas of interest and to explore the potential for new types of business. Because this is an evolving field, you will have opportunities to develop your own concepts which extend the issues discussed within the course.

Start Date:


Duration & Attendance Qualification Tuition fees Fee type
3 years
Full Time
Bachelor of Science (with Honours) - BSc (Hons)