ESCP Europe Business School

Course Introduction

The Executive Specialized Master in Marketing and Communication provides an expertise in many functions: Product Manager, Project Manager or Brand Manager in the Communication Department, Advertising Manager or Account Manager, Media Planning Manager.

Course Modules

Understanding your clients and defining; create and deploy a marketing strategy; defining an effective brand strategy; design and implement a communication strategy; building and managing a digital strategy.

Start Date:

09/2018

Duration & Attendance Qualification Tuition fees Fee type
1 year
Full Time
European Master`s

Qualifications required:

  • Eligible applicants must hold a master’s-level academic or professional degree earned in fine arts, architecture, engineering, management, public administration, political science, or any other graduate-level degree. This requirement may be waived for applicants with non-traditional backgrounds and those who demonstrate exceptional qualities and skills. In accordance with standards set by the French Conférence des Grandes Ecoles, such applicants must not exceed 30% of admitted students per year. Two letters of recommendation from your current employers regarding your career potential. For applicants whose 1st language is not English, we require the following minimum scores: TOEFL: 100; TOEIC: 850; IELTS: band 7. Applicants who have previously studied or worked for more than two years in an English-speaking country, are exempt from providing a TOEFL, TOEIC or IELTS score. You will however have to be assessed by the selection committee during your admission interview.