Brunel University London

Course Introduction

Digital service design is the art of building customer experiences with a strong digital element. This multidisciplinary course has been designed in collaboration with Wilson Fletcher, a leading digital design studio, to mirror current professional practices.

You’ll explore areas of design and rapid prototyping, innovation methodologies, interview and workshop facilitation, journey mapping, customer research methodologies, project management and how to develop actionable recommendations.

The course will help you develop extensive knowledge of design theory and practice, equipping you for employment in the digital sector.

Our visiting lecturers will enrich your learning experience. We also encourage you to work with a range of companies which will help form a network of industry contacts – this will be invaluable for your future career.

You’ll be taught through lectures, seminars, lab sessions, talks and workshops. We also arrange guest lectures from industry experts. The modules are assessed by examinations and assignments, and you’ll also conduct a major project.

Our graduates are equipped to work in leading digital design agencies and consultancies as well as innovative blue'chip companies that have design departments in areas like digital project management, digital design, service design, information architecture, copywriting, strategy and UX architecture.

Fields you might go into include app development, digital product design and management, information architecture, interaction design, research and user experience design.

Course Modules

Modules include: digital design methodologies; digital innovation; systems project management; digital service applications; research methods; data visualisation; dissertation.

Start Date:


Duration & Attendance Qualification Tuition fees Fee type
1 year
Full Time
MSc £9,750 Home Fees
1 year
Full Time
MSc £18,000 Overseas Fees

Qualifications required:

  • A UK 1st or 2nd Class (2.1) Honours degree or equivalent internationally recognised qualification usually from an arts, design, social sciences, computer science or humanities background. Applicants with other qualifications with industrial experience (that is relevant to the subject area) may be considered and will assessed on an individual basis. Industrial certifications may be taken into account (such as those provided by organisations such as Microsoft and Sun for example). Such applicants may be required to attend an interview. English language requirements: IELTS: 6.5 (min 6 in all areas); TOEFL Paper test: 580 (TWE 4.5) PBT; TOEFL Internet test: 92 IBT (reading 20, listening 20, speaking 20, writing 20); Pearson: 58 (51 in all sub-scores); BrunELT: 65 per cent (min 60 per cent in all areas). Brunel also offers our own BrunELT English Test and accept a range of other language courses. We also have a range of pre-sessional English language courses, for students who do not meet these requirements, or who wish to improve their English.