Middlesex University

Course Introduction

This course offers a comprehensive take on digital marketing with a strong emphasis on the application of theory to practice, in subject areas such as e'marketing, social media, analytics, consumer psychology and digital advertising. It has been designed for graduates who have studies in fields such as marketing, media, management and social sciences, as well as professionals working in marketing across public, private and voluntary sectors seeking specialist knowledge and career development.

Embedding an understanding of digital marketing strategies, dynamics and platforms, you will take the knowledge and skills developed on the course and apply them to a variety of practice based activities, including the use of real'life case studies, and a residential week with industry professionals. There is also the opportunity to incorporate a 6 month industry placement into your learning, enhancing the opportunity to integrate theory and practice.

Start Date:

10/2019

Duration & Attendance Qualification Tuition fees Fee type
1 year
Full Time
Postgraduate Diploma - PgDip £11,000 Home Fees
1 year
Full Time
Postgraduate Diploma - PgDip £12,800 Overseas Fees
2 years
Part Time
Postgraduate Diploma - PgDip £92 Home Fees
2 years
Part Time
Postgraduate Diploma - PgDip £107 Overseas Fees

Qualifications required:

  • 2:2 (hons degree) or equivalent qualification in marketing, communications, or a business related field, or an overseas equivalent, or a professional qualification of an equivalent standard is required. You are welcome to apply if you do not have a formal qualification but have extensive marketing experience.