A marketing job is one of the most exciting and challenging jobs you can have, and Business Management and Marketing is the course to prepare you for it. This degree course will prepare you for a great career in marketing.
Our Business Management and Marketing degree course was designed by top marketing practitioners and academics. It takes into account what employers say about new marketing recruits, what they need from them and this programme aims to meet these needs.
Employers want young marketeers who can:
' Apply marketing ideas and theories in practical situations – whether in planning what to do or in implementing ideas
' Use the latest technological innovations, including the web and social media, to plan and deliver marketing campaigns
' Achieve the best professional management and ethical standards and apply them to the marketing world – with colleagues, businesses and customers
Year one modules include Contemporary Business Issues, Financial Decision Making, Human Resource Management, Introduction to Management Theory, Organisational Behaviour and Contemporary Marketing Practice
|Duration & Attendance||Qualification||Tuition fees||Fee type|
|Bachelor of Arts (with Honours) - BA (Hons)|