This course looks in'depth at the claims of a consumer culture and seeks to understand it and engage in a number of theoretical areas: branding, marketing, bio'power and neoliberalism; in short, this is a programme that seeks to develop understandings of the world in which now live.
Consumers and brands; sociology of consumption; consumption research methods; dissertation; children and consumption; consumption, markets and culture; crime and consumerism; fear, risk and consumption; marketing communications; marketing, society and technology; social identities; youth culture and the making of modern consumer society.
Course Additional Entry
Upper 2nd class Honours degree (2.1) or equivalent; relevant professional qualifications and relevant experience in an associated area are considered; IELTS 6.5 overall with 6.5 in writing and a minimum of 6.0 in all other subscores.
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