London South Bank University

Course Introduction

The course aims to reflect your personal interests and develop your specialist areas, you can choose as much as a third of the taught modules. To complement the rigorous academic standards, you will also benefit from real'world practical approaches to your studies so that you are able to apply the marketing theories and concepts to a range of organisations and scenarios.

Course Modules

Modules: contemporary marketing; financial and HR management for marketing; managing strategy and change; research methods; 20,000 word dissertation, electives: international brand management; international pricing and performance; integrated marketing communications; social marketing strategy; international marketing; global operations and logistics; emerging issues in marketing communications; market driven marketing; digital and social media; public relations; marketing communications.

Course Additional Entry

A 1st degree (usually at least a 2.2) or a HND in a relevant subject and a minimum of 3 years post'qualification experience in a relevant field. We welcome qualifications from around the world. English language qualifications for international students: IELTS score of 6.5.

Duration & Attendance Qualification Tuition fees
1 year
Full Time
MSc (Postgraduate) £10,500  Academic year. First year overseas fees
1 year
Full Time
MSc (Postgraduate) £7,560  Academic year. First year home fees
2 years
Part Time
MSc (Postgraduate) £3,500  Academic year. First year overseas fees
2 years
Part Time
MSc (Postgraduate) £2,520  Academic year. First year home fees