University of East London

Course Introduction

Study at the Royal Docks Business School, a CIM Accredited Study Centre with Multi'Award pathway status. Benefit from a programme tailored towards industry, where all assessments have been mapped against Chartered Institute of Marketing (CIM) criteria. Add an international dimension to your degree by studying one semester in Europe. Study on the only programme to achieve a 100% overall satisfaction rate in a recent NSS survey. Get exposure to the application of marketing, using specialist techniques such as digital marketing, relationship marketing and SME marketing. Apply your knowledge in practice, through on'site industry field trips. Travel abroad as part of our global scholars programme and share innovative ideas that contribute to a global society. Learn from a dedicated and enthusiastic team of lecturers and the industry elite. Fast'track your professional career with our dedicated Employability Centre Engage in a truly transformational learning programme, giving you the knowledge and opportunities to succeed in a global industry. This course is available with an optional placement year. This option means you'll spend your third year on a year'long placement working for a company, adding valuable practical skills to your growing academic knowledge.

Duration & Attendance Qualification Tuition fees
3 years
Full Time
BA (Hons) £14,040  Academic year. First year overseas fees
3 years
Full Time
BA (Hons) £9,000  Academic year. First year home fees
5 years
Part Time
BA (Hons) £2,250  Module. First year home fees

Qualifications required:

  • European Baccalaureate 65%
  • International Baccalaureate 25
  • SQA Higher
  • GCE A-level BBC
  • BTEC National Diploma
  • SQA Advanced Higher
  • GCE AS-level
  • BTEC National Award
  • BTEC National Certificate (12 units)
  • BTEC Level 3 Diploma
  • BTEC Level 3 Subsidiary Diploma
  • BTEC Level 3 Extended Diploma
  • GCSE/SQA Standard Grade
  • OCR National Certificate (6 Units)
  • OCR National Diploma (12 Units)
  • OCR National Extended Diploma (18 Units)
  • BTEC Level 3 National Certificate

Key Course Information

KIS Key Information Set

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81% Overall, I am satisfied with the quality of the course

The course is well organised and is running smoothly 81%
I have been able to access general IT resources when I needed to 93%
The library resources and services are good enough for my needs 89%

£20,000 Average salary 6 months after course has finished

60% Go on to work and/or study

In work 50
Studying 5
Studying and working 5
Unemployed 35
Unknown 10

22% Total study time lectures

Total Written: 39%

Total Coursework: 52%

Total Practical: 9%

£4,095 - £4,349
Typical cost of university accommodation

£3,536 - £4,784
Typical cost of private accommodation