Course Introduction

This programme provides students with the opportunity to develop and use design thinking as a device for modelling multi'faceted service experiences. In particular this requires the ability to design user research, to facilitate development workshops, and to project manage a process when initially outcomes are unknown. Students gain a detailed understanding of the management of design and innovation in service organisations through case studies and project based learning, and are introduced to a range of concepts such as co'design, user'driven innovation and social innovation.

Course Modules

Modules include: cultural and contextual design studies; practical application of design thinking in service design; managing design in a global society and economy; professional practice in management and consulting; strategic design and innovation; studio practice in service design; major project.

Course Additional Entry

A 1st or upper 2nd Class Honours degree (or equivalent non'UK qualifications) in a relevant subject, or an equivalent professional qualification in a related subject area. Applicants applying directly from an undergraduate degree course without experience or professional practice must be able to demonstrate a good knowledge of the chosen subject area. For applicants whose 1st language is not English, an overall IELTS score of at least 6.5 is required, with a minimum of 6.0 in each section.

Duration & Attendance Qualification Tuition fees
1 year
Full Time
Mdes (Postgraduate) £13,500  Academic year. First year overseas fees
1 year
Full Time
Mdes (Postgraduate) £8,500  Academic year. First year home fees
2 years
Part Time
Mdes (Postgraduate) £4,250  Academic year. First year home fees