University of West London

Course Introduction

This course has been designed to help you meet the many challenges of the complex, dynamic and exciting world of business. We have developed this course in partnership with public and private local business organisations to give you real'world understanding of the contemporary business landscape. The emphasis of this course in on marketing and so the main focus will be on products, distribution, pricing and promotion, and how these affect consumer behaviour.

Course Modules

Level 4: Professional skills for business and finance; researching business data; organisational behaviour; principles of marketing; information communications technology; business accounting. Level 5: Enterprise and business development ; managing business operations; business economics; marketing and brand management; plus 2 options from: business and corporate law; human resource management in context; managerial finance. Level 6: Strategic management; international business; global marketing; contemporary issues in management (graduate project); consumer behaviour; enterprise and social responsibility.

Duration & Attendance Qualification Tuition fees Fee type
3 years
Full Time
BA (Hons) £9,350 ???abroad???
3 years
Full Time
BA (Hons) £9,000 ???home???
3 years
Part Time Weekend
BA (Hons)

Qualifications required:

  • IELTS 5.5
  • Tariff 112
  • International Baccalaureate
  • GCE AS-level
  • BTEC National Certificate (12 units)
  • BTEC National Diploma
  • BTEC National Award
  • GCE A-level
  • SQA Higher
  • SQA Advanced Higher
  • GCSE/SQA Standard Grade
  • OCR Certificate for IT Professionals
  • OCR L3 Certificate in Mathematics for Engineers
  • OCR National Certificate (6 Units)
  • OCR National Diploma (12 Units)
  • OCR National Extended Diploma (18 Units)
  • OCR Diploma for IT Professionals
  • BTEC Scottish Higher National Certificate
  • BTEC Scottish Higher National Diploma
  • BTEC Level 3 Extended Diploma
  • BTEC Level 3 Subsidiary Diploma
  • BTEC Level 3 Diploma
  • BTEC Level 3 Specialist Award
  • BTEC Level 3 Specialist Diploma
  • BTEC Level 3 Specialist Extended Diploma
  • BTEC Level 3 Subsidiary Specialist Diploma